PUMA SWASH LONDON

Autumn and winter 2015, PUMA and London unauthorized use of the elements of the fashion brand SWASH LONDON work together to interpret the new wave. SWASH LONDON team to its excellent painting skills in a unique way and PUMA classic sports style clever combination, to create a series of full of ingenuity but the classic trend of the classic, to taste a strong landing style landing.

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SWASH LONDON is co-founded by painted artists Sarah Swash and Toshio Yamanaka. The two-person design team is known for its iconic hand-painted patterns and color use, and its unique vision makes digital printing a bit of human touch. In the two in 2004 won the French Yier Fashion Awards, SWASH LONDON officially founded. They use novelty and odd fill creative ideas, the color and printing collide with each other, express SWASH LONDON unique personality of the brand claims.

PUMA x SWASH LONDON shoes series of wonderful interpretation of the fun and the combination of art for the classic injection of new forces. SWASH LONDON print design covers PUMA classic Blaze of Glory shoes, blue and green and orange orange intertwined dazzling colors, upper embellishment of the aircraft pattern unique ingenuity, with a pair of colored lace to lead the new season trend. At the same time, DISC and XT2 shoes are also experienced SWASH LONDON bold and sophisticated design baptism after exquisite, glow with a unique trend of charm, the perfect interpretation of the British style.

Clothing, from the SWASH LONDON past sports and military dress design in the design, the integration of the PUMA adhering to the sports technology, combined to create a modern design and simple and beautiful new series. The cooperation products launched this season include: the unique style of printing T-shirt, 50 years of military design for the wind-proof jacket, retro pilots style sports jacket and the classic gene into the new design of the T7 sports sweater and so on. This cooperation products will PUMA and SWASH LONDON design concept fully integrated, fully demonstrated the abstract retro British style, is bound to become an indispensable trend this fall single product.

SWASH LONDON with a unique digital printing and hand-painted art decorate the trend of fashion; PUMA to the classic running shoes profile and 90's leading honeycomb technology heritage sports spirit, the two brands of distinctive style in this series of cooperation in the show, A new series of eyeballs.